Tag Heuer

‘Connected Watch’

Captured in the vibrant city of New York in collaboration with Tag Heuer. We created a cinematic translation of the connected watch launch experience to amplify the IRL event to online.

IRL experience content

tunnel with Tag Heuer branding
Man looking through mesh steel

Agency: the projects*
Producer / Director: Ben Gattegno
Co-Producer: Andre Bato LLC
Strategist: Jonathan Jayasinghe
Movi Operator: Ryan Hamelin
1st AC: Erin Trout
2nd AC: Hector Cargas
Editor: Ben Gattegno
Sound Design: Jean

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